In this contributed article, Adrien Menard, CEO and Co-Founder of Botify, suggests that to unlock the true growth potential of websites, enterprises need to understand how AI plays a central role in increasing SEO’s effectiveness, efficiency, and speed. Adrien discusses the steps enterprises can take to build AI-powered SEO tools to achieve an end-to-end SEO management solution.
Infographic: The tools and technology of Data SEO
Data SEO uses many tools and technologies drawn from different branches of data science. To use data science in order to automate, predict or visualize an SEO strategy, marketers will need some or all of the tools featured in this infographic developed by our friends over at Oncrawl.
Infographic: 3 Data Science Methods for SEO
At a time when data science is becoming more and more present in the habits of marketers and companies, our friends over at OnCrawl shows how data science can be a real game changer for SEO. The infographic below presents 3 ways to use data science to take your SEO strategy to the next level.
Making Your Website Smarter: How to Power Your SEO with AI
In this contributed article, IT and digital marketing specialist Natasha Lane, believes that when your industry basically revolves around keeping up with one of the most advanced companies, which also happens to be at the forefront of the AI field (Google), you need all the allies you can muster. This is why the SEO industry has always been among the first to adopt new technologies and practices. AI is not an exception.
AI vs. Human SEO: How to Keep the Balance?
In this contributed article, Areg Vardanyan, the founder and COO of AYYO Marketing, examines the intersection of artificial intelligence (AI) and search engine optimization (SEO) and how the optimal solution may be a combination of human and machine efforts.