Pattern89, a marketing technology company revolutionizing social media marketing through artificial intelligence (AI), announced the launch of new tools to maximize and understand ad performance at every stage of the digital advertising life cycle. The new set of capabilities, collectively called Voyager, contains four features to help digital marketers push creative, optimization and performance limits to new heights with the help of AI. These updates bring a better level of transparency and insight to AI-backed results than ever before.
Pattern89 Introduces New Marketing AI Tools for Social Media Advertising Life Cycle
The Modern CMO: Advancing Marketing from Reactive to Predictive
CMOs have always been expected to predict the future. But, now they actually can. Today, emerging technology with artificial intelligence (AI) enables CMOs to see patterns and anticipate client needs at a scale and speed never before possible. Our friends over at Intapp recently released a new whitepaper on the topic, “The Modern CMO: Advancing […]
Collecting More Market Intelligence Data with the Help of Automation
Market intelligence (MI) refers to data that uncovers information about a product’s market, which is then used to shape strategies around advertising, market penetration and new products. To learn more, checkout the infographic below created by our friends over at the New Jersey Institute of Technology’s Online Master of Business Administration degree program.