Genpact/HFS Share Considerations for Intelligent and Sustainable Gen AI Adoption

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Genpact’s released a new report, issued alongside HFS surveying over 550 senior executives across 12 countries and 8 industries titled “The Two-Year Gen AI Countdown: How businesses are scaling GenAI adoption and avoiding the productivity trap.” The report unpacks how there is a two-year window to capitalize on the advantages of generative AI before competitive disadvantages emerge.

A few top-line highlights from the report include:

  • The role Gen AI plays in value creation – Gen AI investments are projected to increase 27% over the next 12 months.  With 61% of leaders dedicating up to only 10% of their tech budgets to gen AI initiatives currently, what does the future hold?
  • Room for improvement when it comes to adoption: Only 5% of enterprises have achieved mature GenAI initiatives, signaling room for growth.
  • 35% of leaders rank productivity and efficiency first in terms of top business benefits, but they may be overlooking employee engagement: The top ranked challenges or risks if the market places too much emphasis on productivity is employee discontent/burnout/declining morale (44%) followed by an organization’s reputation and stakeholder trust (38%). 

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